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Setmore

Free appointment scheduling for small businesses

Free PlanSmall BusinessService BusinessBooking Page
Visit Setmore

Free tier available

Starting at

$5/user/mo

Founded

Not publicly disclosed

Headquarters

Remote-first (operated by Anywhere Works)

What is Setmore?

Setmore is appointment scheduling software with a generous free plan aimed at small and service-based businesses. It offers a branded booking page, calendar, payments, reminders, and booking through social channels and QR codes.

Setmore is an appointment scheduling platform built around helping small and service-based businesses take bookings online. Its free plan is notably generous: up to 4 users and 200 appointments per month, including a branded booking page, mobile apps, email confirmations and reminders, payment acceptance, and basic integrations. The product centers on an all-in-one calendar for 1:1s and group classes, plus a self-service booking page that customers can use 24/7. Businesses can take bookings from a website plugin, Facebook, Instagram, or a QR code, and run virtual appointments through video integrations. Branded iOS, Android, and desktop apps let staff manage their calendars on the move. The paid Pro plan unlocks unlimited users and appointments and adds two-way calendar sync, SMS reminders, recurring appointments, video appointments, and the ability to remove Setmore branding, along with priority support and onboarding assistance. Setmore's mission page frames the company around supporting small businesses, human-centered customer service, and sustainability, and it is operated under the Anywhere Works remote-first organization.

Key Features

Generous Free Plan

Up to 4 users and 200 appointments per month with a branded booking page, payments, mobile apps, and reminders — no paid upgrade required to get started.

Book From Anywhere

Take appointments from a website plugin, Facebook, Instagram, or a scannable QR code in addition to the hosted booking page.

Payments Built In

Accept secure online payments for digital and card transactions, available even on the free plan.

Branded Apps

Manage calendars and bookings from branded iOS, Android, and desktop apps.

Reminders That Reduce No-Shows

Automatic confirmations plus email reminders on every plan, with SMS reminders added on the Pro plan.

Class & Group Booking

Schedule group classes and recurring appointments alongside standard one-on-one bookings.

Pricing Plans

Free

$0/user/mo
  • Up to 4 users
  • 200 appointments per month
  • Branded booking page
  • iOS and Android apps
  • Email confirmations and reminders
  • Accept payments
  • Team collaboration and analytics
  • Basic integrations (Mailchimp, HubSpot, Zapier, Google Analytics)
Popular

Pro

$5/user/mo billed annually ($12 monthly)
  • Everything in Free
  • Unlimited users and appointments
  • Two-way calendar sync
  • SMS reminders
  • Recurring appointments
  • Video appointments
  • Remove Setmore branding
  • Priority support and onboarding assistance

Enterprise

Customcontact sales
  • Custom plan for larger organizations

Pros & Cons

Pros
  • Unusually generous free plan (up to 4 users, 200 appointments/month)
  • Payments included even on the free tier
  • Booking via website, Facebook, Instagram, and QR code
  • Branded mobile and desktop apps
  • Low Pro price ($5/user/month billed annually)
  • Class and recurring appointment support
Cons
  • Free plan caps users (4) and appointments (200/month)
  • Two-way calendar sync and SMS reminders require the Pro plan
  • Public founding and headquarters details are not disclosed
  • Fewer advanced routing/automation features than enterprise schedulers

Best Use Cases

Salon and spa appointment bookingFitness and class schedulingConsultations and professional servicesBookings from a Facebook or Instagram pagePaid sessions with upfront paymentRecurring client appointments

All Features

  • All-in-one calendar for 1:1s and group classes
  • 24/7 self-service booking page
  • Branded booking page
  • Online payments (Stripe, Square)
  • Website booking plugin
  • Facebook and Instagram booking
  • QR code booking
  • Virtual / video appointments
  • Branded iOS, Android, and desktop apps
  • Automatic confirmations
  • Email reminders
  • Text (SMS) reminders
  • Recurring appointments
  • Class / group booking
  • Staff logins and team calendars
  • Two-way calendar sync (Pro)

Integrations

Google CalendarZoomSquareStripeWordPressFacebookInstagramMailchimpHubSpotZapierGoogle Analytics

Frequently Asked Questions

Our Verdict

Setmore is one of the strongest free options for small and service-based businesses: 4 users, 200 monthly appointments, payments, and social/QR booking without paying anything. The Pro plan is inexpensive and lifts the key limits. It's less suited to large teams that need advanced routing or automation, but for solo operators and small shops it delivers a lot for the price.

Quick Info
Free tier available

Free plan supports up to 4 users and 200 appointments per month, including a branded booking page, mobile apps, email confirmations and reminders, payments, and basic integrations

Paid plans from

$5/user/mo

Per-user, free tier with paid Pro plan (annual billing) and custom Enterprise

Try Setmore
Best For
  • Small and service-based businesses
  • Salons, spas, and studios
  • Solo practitioners on a budget
  • Businesses taking bookings via social media
  • Teams needing class/group scheduling
Company Details
Founded:Not publicly disclosed
HQ:Remote-first (operated by Anywhere Works)
Funding:Operated by Anywhere Works
Last verified:2026-05-18